Digital Marketing Trends 2022
LinkedIn is growing, growing, growing.
LinkedIn continues to become the more professional popular platform with monthly users growing, and they are also continuously launching new features that drive better results for businesses and pages.
Here are some of the features that already existed:
- Control who can see your connections
- View profiles in private mode
- Segment your audience using Showcase Pages
- Send messages without connecting
- Schedule meetings and interviews
Recent new features:
- Create polls to engage with your audience
- Encourage real-time engagement with LinkedIn Live
- Share documents as organic “carousel” posts
- Promote inclusion with name pronunciation
- Staying on top of LinkedIn updates
You might have already experienced the new features on LinkedIn. However, if you haven’t, it’s time to get you and your business on a platform that’s continuously growing, especially if you want to stay ahead of the game.
Social media is the heart of post-pandemic shopping.
Earlier in 2020, the new “going out” was shopping online for your groceries, decorating equipment, or even a nice new pair of pyjamas to work in, whatever the reason, people were using online shopping due to the pandemic, and it stuck with us in 2021 and now in 2022.
Consumers are more likely to shop online than go out and pick something from the high street. Check out Facebook online store and find out how you can grow your online shop.
Social media will help with customer service issues.
Social Media is an increasingly popular strategy for providing support through social media platforms.
Now more than ever, you can show up where your customers are — and make them happier by solving their customer service issues all through social media.
Every step you take to make customers happier is a step toward winning or retaining business. With social media, you are giving them the option to forget about the long queues on the telephone and head straight to their inbox.